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Pine Labs' Setu Names Ex-SAP India Executive Anand Raisinghani as CEO
Pine Labs-owned Setu, an API infrastructure company, has appointed former SAP India executive Anand Raisinghani as its new CEO. Raisinghani brings over 20 years of experience in the technology sector, having held leadership roles at companies like SAP India, Equifax, IBM, and Wipro. He most recently served as VP and Head of Professional Services, BFSI, Telecom, and Media at SAP India.
In his new role, Raisinghani will lead Setu through its next phase of growth, focusing on open banking, account aggregation, API platforms, embedded finance, and data gateway. He expressed enthusiasm for working closely with Setu's customers and partners to achieve new milestones together, noting the company's strong execution ability and innovative solutions in the rapidly evolving fintech industry.
Setu specializes in account aggregation, data gateway, identity verification, embedded finance, Open Network for Digital Commerce (ONDC), WhatsApp Business, and Bharat Bill Payment Service (BBPS). The company plays a critical role in the fintech ecosystem by enabling banks, insurance companies, lending firms, asset management companies, and other financial institutions to integrate API-driven financial architecture. Raisinghani will collaborate closely with Setu's Co-Founder Nikhil Kumar.
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